Showtime

Global Dealer Conference 23

Produced by ADM

Client: Ducati

Make real a fake

The vision of reality through a virtual lens.

On the occasion of the global presentation to dealers of the Ducati 2024 models, ADM Showtime produced a conference with a typically television-like narrative.

A non-conventional directing standard for the format and constant dialogue with the client allowed us to achieve a new level of event production, defining a new paradigm between virtual and real.

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