E-Global Symposium

Multi-track, multi-language virtual experience for a worldwide veterinary audience.

Client

Global animal health company

Year

2023

Locations

Global virtual event

A global online symposium was designed to engage veterinary professionals around one coordinated digital platform. Starting from October 2022, ADM supported the client in building an end-to-end environment: from content production to user journeys, from live day orchestration to a long on-demand life cycle. The result is a structured path where every step (registration, learning, certification) is available in 8 languages and accessible from anywhere in the world.

Challenge
Create a single global touchpoint for veterinary professionals that could host a rich educational program, serve different audience profiles and regions, and still feel simple to navigate. The platform had to integrate two parallel tracks, certification flows, and multi-language content, all within a tight four-month development window and with continuous support for users in different time zones.
Solution
ADM designed and delivered a dedicated symposium platform built around clarity and scalability.Two distinct “Medical” and “Business” tracks were made available with tailored agendas, each one composed of independent talks plus a shared keynote session. ADM managed the full content workflow.
Results
  • 25K subscribers joined the platform from multiple regions across the world.
  • 11 talks were produced, each with its own certificate, available live and on-demand.
  • 8 languages enabled access to the platform, talks, emails, subtitles and certificates.
  • 4 months from brief to full platform release, including design and development.
  • 4-month on-demand window kept the educational content alive well beyond the live event, with users free to choose any session in any order.
Services
  • Event strategy and end-to-end project management
  • Creative and scientific content production under full compliance workflow
  • Platform design & development with custom UX/UI
  • Multi-language content localization & subtitling (8 languages)
  • Live session management and on-demand lifecycle hosting
  • Certification tracking & quiz management
  • Integrated analytics and reporting for audience insights
  • Helpdesk and multilingual user support

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