Congress Hybrid Experience

A seamless hybrid format connecting on-site and virtual HCP audiences worldwide.

Client

Leading pharma company

Year

2024

Location

Paris

A fully hybrid scientific congress integrating live and virtual audiences. The event combined on-site sessions, interactive Q&As, and real-time broadcast across multiple locations, creating a unified experience for healthcare professionals worldwide.

Challenge
Design and deliver a hybrid congress experience connecting multiple locations and audiences under strict compliance and limited setup time. Ensure consistent quality and interaction between on-site and remote HCP participants.
Solution
ADM implemented a dual-format production combining on-site plenary management with a real-time virtual broadcast infrastructure.
Results
Content, slides, and speaker feeds were synchronized through a centralized control room, with engagement tools enabling live Q&A and polling across all audiences.
Over 600 HCPs connected live across 3 continents, +42% engagement rate compared to previous virtual edition. Seamless transitions between in-room and virtual speakers. Full compliance with industry and data privacy requirements.
Services
  • Event production
  • Hybrid broadcast
  • Media production
  • Speaker enablement
  • Audience engagement tools
  • Compliance workflow

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